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Getting Social: A Beginner’s Guide to Social Media

December 6, 2012 @ 6:30 pm - 8:00 pm

| $45
You have a Facebook page, but you really only use your account to engage with friends and family. You signed up for a Twitter account — maybe you sent out a tweet way back?

Post this! Pin that! Hashtag what? Oi vey.

You understand that your business/personal brand would benefit from having a social presence online, but you just don’t know where to begin. Or perhaps you’ve started but aren’t sure if you’re doing it ‘right’.

Does any of this sound like you?

Then come join us!

In this 90 minute lecture/discussion, we’ll focus on the basics of implementing a social media strategy for your brand or business.

We’ll cover:

  • The popular social sites – Facebook, Twitter, Pinterest, Instagram
  • How to post, tweet, pin correctly – will discuss @’s & #’s too!
  • Best practices: the do’s & don’ts of social engagement.
  • Cultivating community and brand evangelism.
  • Publishing platforms, helpful apps and useful tips
The floor will also be open as we go for questions, thoughts, etc. We’ll get social!If you are a total social media newbie or beginner who wants to get better, tighter and more cohesive with your social media strategy then this class is for you. Brands and people who will benefit from this class: small boutiques/online shops, cottage industries, bloggers, and, artists and creatives.Instructor:
Meighan O’Toole loves the Internet. After purchasing her first Apple Macbook laptop in 2005, she immediately saw the connections and promise the Internet could create in a click of a mouse. Through her personal art blog, “My Love for You,” she surrounded herself with amazing artists from all over the world. By producing podcasts, studio visits, and Q&A’s for ML4U, she experienced the possibilities of online communities and saw the magic of the Internet first hand. It inspired her to do more.

After managing and running her blog for 4 years, Meighan has gone on to work as a Digital Strategist and Community Manager with Yahoo!, Wikia, and most recently Wired.

Meighan’s a people-connector, an information conduit, and a community creator. Her specialties lay in helping small businesses, websites and creative individuals define their voice and create community online in their own terms.


December 6, 2012 6:30 pm
December 6, 2012 8:00 pm
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Makeshift Society
235 Gough Street San Francisco, CA 94102 United States
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